View this email in your browser<*|ARCHIVE|*> [https://mcusercontent.com/5ac745ce7d826bfa935c32b1f/images/06ffc792-f3bf-74cb-87bc-cd480d736278.png]<https://cityoftacoma.org/cms/one.aspx?pageId=26307> Professional Development Opportunities Upcoming Workshop and Resources for Creatives [https://mcusercontent.com/5ac745ce7d826bfa935c32b1f/images/e3ca7cc3-acf3-3ecd-5d18-b19845b3686e.png] Virtual Workshop: Marketing for Creatives ________________________________ Date: February 22, 2022 at 5:00 - 7:00 pm ________________________________ Cost: FREE ________________________________ Opportunity Overview: Every creative needs a marketing strategy! Join us for a fast paced, information packed online workshop, presented by Miriam Works, that explains marketing how to’s, whats and whys. You will learn how to develop a strategy and how to execute it. We will cover marketing myths and misunderstandings; how untargeted marketing is counter-productive and how to plan and refine marketing efforts to draw more customers. We will review dos and don’ts of personal and digital marketing, online sales, social media and websites. Warning: This workshop is not a technical how-to! The workshop will give you a multitude of actionable steps to market yourself and your work successfully. Topics: * Myths and misunderstandings about marketing * Why creatives need a plan. The difference between a strategy and a tactic * Talking and writing about yourself * Personal marketing-- the importance of personal networking, exposure and collaboration * Your website or other online home * Social media best practices * Overview of resources including free coaching available through Business Impact Northwest and SCORE. ________________________________ How to Attend: Join at https://us02web.zoom.us/j/87412616442<https://urldefense.com/v3/__https:/us02web.zoom.us/j/87412616442__;!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM00MwCmGA$> or by dialing (253) 215-8782 and entering meeting ID: 874 1261 6442 when prompted. ________________________________ Questions? Contact Chevi Chung, cchung1@cityoftacoma.org<mailto:cchung1@cityoftacoma.org?subject=Marketing%20for%20Creatives%20Workshop>, 253.591.5171 [https://mcusercontent.com/5ac745ce7d826bfa935c32b1f/images/55f9b9d6-a712-5a40-83de-3a74d71e7720.png]<https://urldefense.com/v3/__https:/vimeo.com/672920329__;!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM07Whaz36$> Watch the Building Credit and a Budget for Creatives workshop recording here<https://urldefense.com/v3/__https:/vimeo.com/672920329__;!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM07Whaz36$>. This workshop was presented by Sound Outreach. Interested in Free Financial Coaching? Contact James Taylor of Sound Outreach with your questions and to set up your free financial coaching session. You can reach James by email at james@soundoutreach.org<mailto:james@soundoutreach.org?subject=Financial%20Coaching%20with%20Sound%20Outreach> or by phone at 253.719.3388. James and the Sound Outreach team are flexible and will work with your schedule; evening and weekend appointments are available. Professional Development Resources View more Professional Development resources from the Office of Arts & Cultural Vitality here<https://cityoftacoma.org/cms/One.aspx?portalId=169&pageId=6797>. [Share]<https://urldefense.com/v3/__http:/www.facebook.com/sharer/sharer.php?u=**A7CURL:ARCHIVE_LINK_SHORT*7C*__;KiUlKg!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM0wzHygBk$> Share<https://urldefense.com/v3/__http:/www.facebook.com/sharer/sharer.php?u=**A7CURL:ARCHIVE_LINK_SHORT*7C*__;KiUlKg!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM0wzHygBk$> [Forward]<*|FORWARD|*> Forward<*|FORWARD|*> The Tacoma Arts Commission is striving toward social justice. We are committed to supporting equitable opportunities to broaden artistic expression while encouraging inter-sectional communities through inclusive relationships and outreach. Arts and culture are uniquely positioned to touch every person and every part of Tacoma. We are committed to supporting the entirety of our community. ʔuk’ʷədiitəb ʔuhigʷətəb čəɫ txʷəl tiiɫ ʔa čəɫ ʔal tə swatxʷixʷtxʷəd ʔə tiiɫ puyaləpabš dxʷəsɫaɫlils gʷəl ʔutxʷəlšucidəbs həlgʷəʔ. We gratefully acknowledge that we rest on the traditional lands of the Puyallup People where they make their home and speak the Lushootseed language. [Facebook]<https://urldefense.com/v3/__https:/www.facebook.com/TacomaArtsCommission__;!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM07rARLtL$> [Instagram]<https://urldefense.com/v3/__https:/www.instagram.com/tacomaarts/__;!!CRCbkf1f!DBBz0UkZipcNkbQ8SZVxw4ypAmmSUAARFNY1AVOykH83X0rVr15XQHtFaaOM04Re-vf3$> Contact us at: tacomaarts@cityoftacoma.org<mailto:tacomaarts@cityoftacoma.org> 747 Market Street, Room 900, Tacoma, WA 98402 cityoftacoma.org/arts<https://www.cityoftacoma.org/cms/one.aspx?pageId=26307>